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Winky Lux Raises $2M in Seed Capital

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By: Jamie Matusow

Editor-in-Chief

Known for its whimsical packaging and speed to market, Winky Lux recently announced that it has raised $2 million in seed funding led by Female Founders Fund.

In addition to sales on WinkyLux.com, the brand is sold in more than 1,000 global retail locations including Nordstrom, Bloomingdale’s and Mecca Maxima. This Fall it will be an anchor in Forever 21’s “Riley Rose” beauty concept store. A Winky Lux pop-up shop will open this Fall in lower Manhattan. 

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